Despite the growth of inbound marketing strategies, outbound calling campaigns remain a strong and widely used sales tactic across industries.…
How Can Marketing Automation Boost Customer Loyalty?
Customers tend to be loyal if we serve them adequately and with the right content. In addition, if we use…
Is Email Marketing Necessary for Freelancers?
Generating new leads and onboarding converted ones is critical to any business, including freelancing. Efficient and time-saving marketing strategies are…
7 Leading Sales Trends Expected To Drive Success In 2021
The sales process has changed a lot over the years – everything from generating leads to closure. OK, not everything…
10 Reasons Why you Must Integrate Landing Pages with your CRM
Landing pages have spread out widely, and each sales executive and marketer knows how effective they are. While everyone is…
12 Important Ways Sales Automation Will Help Grow Business
Sales Automation has turned out to be a groundbreaking innovation that has changed the entire marketing industry’s face in many…
Email Marketing: How to optimize email marketing performance by tracking
Comparatively, email marketing is the best conversion channel vis-a-vis cold calling or social media marketing. This is proven by looking…
SMS Marketing isn’t Dead: Tips for Mastering SMS Marketing
When you have a product to sell, effective multi-channel marketing is your key to success. Short Message Service (SMS) marketing,…
How to Use Marketing Automation for Lead Nurturing
Marketing automation tools help lead nurturing to push your contact further into the marketing funnel. With good lead nurturing techniques,…
10 Call to Action Best Practices for Successful Email Marketing Campaigns
The entire purpose of running an email campaign is to collect leads through a call-to-action [CTA]. If this purpose is…