Marketing campaigns are an integral part of a business strategy. They are designed to reach a specific target audience and…
Marketing
Enterprise-grade Branding Strategies for the Winners
A brand development strategy is a long-term plan to achieve a series of long-term goals that ultimately result in the…
5 Buyer Personas you will Find on Social Media
What is a Buyer Persona? To engage customers, you have to understand who they are as individuals, not just data…
How Can Marketing Automation Boost Customer Loyalty?
A customer tends to be a loyal one if we serve him/her with the right content and properly. To add…
10 Reasons Why you Must Integrate Landing Pages with your CRM
Landing pages have spread out widely, and each sales executive and marketer knows how effective they are. While everyone is…
How Marketing Automation Empowers Small Businesses?
You might be a small business, but you are competing with large enterprises for the same customers. Working in a…
Why is Marketing Automation Must Have in 2022?
2022 has just begun and it is that time of the year when marketers relook their strategies, looking back at…
7 Ways Marketing Automation Will Increase Your Sales in 2021
Do you use marketing automation? If not, is that because you do not feel there is a need? Or perhaps,…
How Can e-Commerce Companies Leverage Marketing Automation?
Every major eCommerce company, such as Amazon, eBay, Wal-Mart, Flipkart uses marketing automation to streamline their routine tasks. Marketing automation…
5 Excellent Lead Generation Strategies for e-Commerce Industry
e-Commerce is the buying and selling of products or services exclusively through electronic channels. This buying and selling could be…